Author: Christian Watson

Search auto-complete tries to match for a search result while users are typing their query. This enables users to move from trying to recall the thing they are searching for to recognizing what it is from the predictive list provided.

Icons are a core part of many user interfaces, and are used to visually communicate the primary intent of an object or action. They are useful in UX design as they can reduce screen real estate and add visual appeal to an interface.

Product gallery (or category) pages have been called “the hardest working pages on your site” by UI expert Jared Spool. That’s because they play a critical role in guiding users to the right product page for their needs.

All businesses want to attract more customers. One way to do this is through social proof — by showing potential customers who is currently using your product or service and highlighting what they think about it.

Technical websites often need to display code. Because code can be hard to read, ensuring the reader’s comfort is the primary goal when presenting it on a web page. A large font size also make the code easier to read.

Email newsletter forms are relatively simple to design from a functional perspective; after all, there is just one field, possibly two if name is included, to design for. However, achieving the objective of acquiring users for your email list is much more difficult as signing up for a newsletter requires a significant commitment from the user.