I am (finally) working on a mobile design for the main ecommerce website I run. As I started thinking about the layout of the site and of the home page, I wanted to see what approaches leading online retailers were taking for their mobile designs, and what ideas and best practices I could apply. Read More
Showcases
Our Customers Page Showcase: Best Practices and Examples of Creative Customer Pages
I’m currently working on a ‘customers’ page for one of my websites. In researching layout and presentation ideas, I came across many examples of creative ways to approach the design of this page, other than laying out a bunch of logos in a grid (although there were plenty of these). Read More
Search Auto-Complete and Auto-Suggest Showcase
Search auto-complete works by providing suggestions as you type into the search box. This technique is widely used by search engines to suggest popular search terms related to the one being entered. Read More
Litmus Email Design Showcase
Email testing service Litmus delivers one of my favorite email newsletters. Not only do they provide great content (if you are an email marketer) each month, but from a design perspective their elegant, colorful emails are a treat to read, regardless of whether you are using a traditional PC/laptop or mobile device.
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11 Eye-catching Airline Website Designs
As I was checking ticket prices for flights back to the UK this summer, I happened to use the websites of several airlines. The variety in terms of design and the quality of that design was noticeable.
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Abandoned Cart Email Design Showcase: 30+ Examples of Abandoned Cart Emails
As part of setting up my own abandoned shopping cart email program, I wanted to see some good examples of copywriting and design for this very specific type of triggered email.
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30 Creative Uses of Animated GIFs in Emails
If your email design is looking a bit ‘flat’ you might want to consider using an animated GIF to liven up your design. Although not commonly used in emails due to their impact on email file size and the extra work involved in creating them, animated GIFs can act as ‘design delighters’ for your subscribers and bring life to your designs.
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37 Examples of Abandoned Shopping Cart Emails
When setting up an abandoned shopping cart email program for your online store, it’s a good idea to start by researching other abandoned cart emails to find examples of best practices.
Read MoreWeb Page Pagination Design Showcase
I’m always fascinated by the creative approaches web designers take to seemingly straightforward UI elements such as breadcrumbs and search boxes. Recently I needed to provide some feedback for a page design that involved pagination, and so I set out across the web in search of examples.
As a result, I came up with my own pagination design showcase. Looking through the different designs, a pretty strong design convention is quickly evident. Here’s a typical example:
Banner Ad Design Showcase: 77 Examples of Effective Banner Ad Designs
I’ve recently been working on a number of retargeting banner ad campaigns using Retargeter to serve the ads.
In order to provide some guidance to my designer and to get a better understanding the types of banner ad I wanted to create, I pulled together this showcase of banner ad designs, which I think show off many of the best practices for banner ad design.
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