A free trial has become something of a pre-requisite for a subscription-based MMORPG (massively multiplayer online role playing game). In fact, of the major MMOs only Age of Conan does not offer a free trial.
With so much competition for players to choose from it is critical that MMO free trial landing pages are effective at communicating their value proposition and answering potential questions in order to convert visitors into trial accounts.
Let’s look a little further into the key elements of a successful MMO free trial landing page.