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How a Proactive Pop Up Increased Online Chats by Over 200%

January 14, 2012September 21, 2020 Christian Watson 4 Comments

A few months ago I updated the live chat tool for one of the websites I manage so that it would proactively pop up after a visitor had been on the site for a couple of minutes and had viewed several pages.

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Order Confirmation Page Done Well

December 23, 2011May 29, 2023 Christian Watson 3 Comments

I thought this order confirmation page from Potbelly Sandwich Shop was nicely done.

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My Top Web Tools of 2011

December 21, 2011December 6, 2020 Christian Watson 14 Comments

I enjoyed reading ReadWriteWeb’s top web products and top web developer tools of 2011, so I thought I’d put together my own list of top web tools of 2011, based on which ones I liked and used the most.

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Nice Way to Say “Thanks” from Netflix

December 17, 2011September 21, 2020 Christian Watson 1 Comment

Netflix came up with a different approach for their end-of-year holiday / thanks-for-being-a-customer email — a free DVD rental. Not only is it a nice gesture, but it is also implemented well.

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Zappos email header design example

Email Header Design Showcase

December 14, 2011September 21, 2020 Christian Watson 2 Comments

I was recently working on some updates to one of our email newsletter templates, in particular the header area. I thought it would be useful to create a showcase of email header designs for reference. I certainly found it helpful — I hope you do too!

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Use Icon Fonts to Create Lightweight, Flexible Icons

November 30, 2011September 21, 2020 Christian Watson 6 Comments

I love this post from CSS-Tricks about using icon fonts to create website icons. I’d never really thought about using this technique before, but it seems like a clever way to build considerable flexibility into how you present icons and symbols on a website.

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10 Ways to Repackage Your Content For More Links and Exposure

November 26, 2011August 10, 2016 Christian Watson 4 Comments

Writing good, original content is hard. Which is why I love these two example filled posts by Ann Smarty about reusing existing content in clever and creative ways.

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When Features are Commoditized its the User Experience that Counts

November 20, 2011October 3, 2020 Christian Watson 1 Comment

I recently cancelled my account with online backup service Mozy as they have discontinued their unlimited storage plan. Before I did, however, I moved to another service which still provides this option.

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What is the Best Email Width?

October 16, 2011November 7, 2020 Christian Watson 8 Comments

With the wide range of devices on which people now read their email, I wondered if this had caused retailers to adjust their email templates – my assumption would be to make them narrower.

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Questions to Ask When Reviewing a Design

October 13, 2011January 2, 2022 Christian Watson 10 Comments

Jason Fried posted a list of questions he asks when reviewing designs which struck a chord with me as I spend a lot of my time reviewing designs and providing feedback (a process I honestly don’t enjoy a great deal).
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