Following on from my recent post about why you shouldn’t use rotating image carousels I wanted to share the actual stats for a auto-rotating carousel on a key page of an ecommerce site I manage in order to look at how effective it is for showcasing multiple pieces of content. Read More
Web Analytics
Google Analytics Site Map (Cheat Sheet)
When I’m showing others how to use reports in Google Analytics, I often see them frantically writing down how to navigate back to that report.
And, truth be told, it’s not always easy to remember which reports are located under which tabs, especially for new users.
Read MoreFree Google Analytics Dashboards and Custom Reports
As part of their announcement about improved custom report and dashboard sharing, Google have released several custom reports and dashboards for Google Analytics users to install.
Break Down Your Website Traffic with a Stacked Area Graph
I recently enjoyed a post on SEOmoz about presenting web traffic stats in a more meaningful and useful way. I found this to be a great way to visualize how traffic to different sections of a site compares over time.
Read MoreUsing Web Analytics to Assess CAPTCHA Usability
Recent articles about the impact of CAPTCHAs on conversion rates caused me to look at the web analytics for the CAPTCHA we use on the account signup page for our online game, Warrior Epic .
Read MoreExclude Dynamic IP Addresses in Google Analytics
It’s good practice not to include internal traffic in your analytics reporting. The standard way to exclude traffic in Google Analytics is through IP address-based exclude filters.
9 Free Tools to Analyze and Improve Your Website
Guest article by Eva Vesper of Web Hosting Search.
If you’re running a web site you need to know how it is doing, in particular how you’re performing against your competitors, and where you can improve.
Read MoreReport Details Most Commonly Used Browser Sizes
Thomas Baekdal has produced a comprehensive report on the actual browser sizes people most use when surfing the web.
Read MoreTrack Visitor Behavior on Your Site for Free
Still waiting for that Google Analytics account that never seems to arrive? Well, here’s an alternative option to consider.