Weather.com recently partnered with design agency Makeable to redesign their popular mobile app, largely with good results, in my opinion.
Read MoreUX Design
Great Introduction to the Essentials of User Experience Design
I recently came across this introduction to UX design by Joel Marsh – UX Crash Course: 31 Fundamentals. This series of 31 articles is a great overview of the subject, broken down into a series of short, readable articles on each aspect.
Read More
One Simple Tip to Increase Ecommerce Conversions from Your 404 Error Page
This 404 error page best practice from online store Ballard Designs, seems so obvious I’m surprised I’ve never seen it mentioned before. In addition to providing your visitor with the usual links to home, search, customer service, etc, why not provide them with actual product recommendations?
Image Carousel Click-through Rate Analysis
Following on from my recent post about why you shouldn’t use rotating image carousels I wanted to share the actual stats for a auto-rotating carousel on a key page of an ecommerce site I manage in order to look at how effective it is for showcasing multiple pieces of content. Read More
Why You Should Not Use Image Carousels on Your Website
A web design element that I have commonly used is the image carousel or image slider. However, I recently caught up with some articles that highlight usability issues with them.
This has caused me to question my fondness for them as a way to present hero content above the fold when space is limited.
Read MoreAdd-to-Cart Button Design Best Practices [Infographic]
This infographic from Volusion compares the add-to-cart buttons of 50 leading ecommerce retailers in order to see what design trends and possible best practices emerge. Here are the key takeaways from the infographic: Read More
11 Eye-catching Airline Website Designs
As I was checking ticket prices for flights back to the UK this summer, I happened to use the websites of several airlines. The variety in terms of design and the quality of that design was noticeable.
Read MoreGet Buy-in Faster with this One-page Usability Test Plan Dashboard
I often struggle to get stakeholders to read project documents, even if they are something as simple as a two-page creative brief. Read More
The New York Times: 2005 vs. 2013
I recently happened to stumble across a lost page of technology how-tos on The New York Times website that dates back to 2005.
Read MoreIs “The Fold” Really a Myth?
Sometimes it feels like “the fold” comes up in every design-related conversation I have with stakeholders. “Can’t we put more content above the fold?” “This banner pushes the call to action below the fold.” And so on.
Read More